Albert Lee for Congress OR-03

Albert is a leader, a fighter who brings positive and bold changes to the community. He wants a campaign identity that uses a new approach to communicate strength, excitement, and change. After trying many different sketches, I created this brand identity based on the Oregon Motto Albert likes, "She Flies With Her Own Wings". Albert loves it and knowing that he is very satisfied with the design makes me so happy! In this project, I designed the brand identity, type hierarchy, color palettes, and part of the brand collaterals. 

Branding

Campaign Design

Layout Design

SKETCHES

"Vee is an amazing brand designer. It was such a pleasure working with her to create our campaign's visual brand. Developing our logo was such a straight forward, easy and collaborative process. She gathered our myriad of jumbled ideas, concepts, goals, and emotions and created a number of unique logo concepts within a short period of time. Incorporating our feedback, she quickly refined our chosen concept into a concrete, cohesive, memorable brand system that communicated exactly what we needed. 

We are indebted to Vee for her subject matter expertise, craftsmanship, professionalism, and thoughtfulness. We 100% recommend her services."

— Albert Lee, Candidate